FJLab’s co-founder explains his investment thesis. Grinda says marketplace entrepreneurs should focus more on understanding their unit economics.
Latest Articles
Uncategorized · 5 min read
“You need your marketplace unit economics to work” – An interview with Fabrice Grinda
FJLab's co-founder explains his investment thesis. Grinda says marketplace entrepreneurs should focus more on understanding their unit economics.
Inspiration · 6 min read
Lemoncat CEO Doreen Huber on how to build a marketplace success story
This episode of The Backstage video series brings you the success story of the B2B catering marketplace Lemoncat. Featuring founder & CEO Doreen Huber.
Inspiration · 6 min read
Speedinvest’s Mathias Ockenfels on what investors look for in marketplaces
Welcome to the first video of The Backstage! In this episode, Speedinvest's Mathias Ockenfels tells us what kinds of marketplaces get investors excited.
Marketing & Growth · 7 min read
How to promote your online marketplace with email marketing
Email marketing has the highest ROI of all digital marketing channels. In this guest article, Emil Kristensen shares five concrete tactics to promote your marketplace with email marketing.
Inspiration · 6 min read
Competing with marketplace giants — An interview with Connor Gillivan
How can a marketplace startup compete with platform giants? Connor Gillivan, co-founder and CMO of the freelance marketplace FreeeUp, shares their story.
Building the platform · 7 min read
How to choose a payment service provider for your marketplace, part 3 – Costs, integration, and more
When you are choosing a payment service provider, payment costs, ease of integration, and quality of customer service are important things to consider. In this article, we discuss how PayPal, Stripe, Adyen, and MANGOPAY compare in these aspects.
Popular Articles
Getting started · 7 min read
What you need to know before starting your marketplace business
Online marketplaces are hot. The success of platforms like Airbnb, Etsy and Fiverr has proven that the marketplace model is very scalable and can be applied to pretty much any area of business.
Building the platform · 11 min read
How to build a Minimum Viable Platform
Learn what to focus on when building your Minimum Viable Platform.
Marketing & Growth · 11 min read
How to build supply for your marketplace
When launching a marketplace, you should solve the chicken and egg problem by first focusing on supply. In this chapter, we explain why.
